Privacy Policy
Effective Date: May 1, 2025 Last Updated: May 1, 2025
Target Shooting Solutions (“TSS,” “we,” “us,” or “our”) is operated by Liberty Shooting Range LLC. This Privacy Policy explains how we collect, use, and share information when you visit our website at targetshootingsolutions.com, shop in our store, take a class, use our range, or otherwise interact with us.
By using our website or services, you agree to the terms of this Privacy Policy.
1. Information We Collect
We collect information in three ways: directly from you, automatically when you use our website, and from third parties such as our payment processor and analytics providers.
Information you give us directly:
- Name, email address, phone number, and mailing address
- Date of birth and government-issued identification information required by law for firearm transactions, background checks, and range waivers
- Payment information (credit card and related billing data) processed by our payment processor
- Information you provide when signing up for classes, memberships, range time, our email list, or events
- Communications you send to us by phone, email, text, or web form
Information collected automatically when you visit our website:
- IP address, browser type, device type, operating system
- Pages visited, time spent on pages, referring URL, exit pages
- Information collected through cookies and similar technologies (see Section 5)
Information from third parties:
- Payment confirmation and fraud screening data from our payment processor
- Analytics data from services such as Google Analytics
- Information from social media platforms when you interact with our content
2. How We Use Your Information
We use the information we collect to:
- Process and fulfill your orders, classes, memberships, and range bookings
- Comply with federal, state, and local firearm laws and regulations, including background check and record-keeping requirements
- Communicate with you about your purchases, classes, memberships, account, or our services
- Send marketing emails about products, classes, events, and promotions (you can opt out at any time)
- Improve our website, products, training programs, and services
- Detect, prevent, and respond to fraud, abuse, or unauthorized activity
- Comply with legal obligations and respond to lawful requests
3. How We Share Your Information
We do not sell your personal information. We share information only in the following limited circumstances:
- Service providers. Payment processors, email marketing platforms, analytics providers, website hosting, software vendors, and similar service providers who help us run our business. These providers are bound by confidentiality obligations and use information only to provide services to us.
- Legal and regulatory compliance. When required by law, court order, subpoena, or government request, including the Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF), the FBI NICS system, and state firearms regulators.
- Business transfers. If we sell, merge, or transfer all or part of our business, your information may be transferred as part of that transaction.
- With your consent. When you direct us to share information.
4. Payment Information
Payment card information is processed by our PCI DSS compliant payment processor and is not stored on our servers. We never have access to your full card number after a transaction is complete.
5. Cookies and Tracking Technologies
We use cookies, web beacons, pixels, and similar technologies to remember your preferences, understand how visitors use our website, and deliver relevant marketing.
You can disable cookies in your browser settings, but some parts of our website may not function properly without them.
We use third-party analytics services, including Google Analytics, which use cookies to collect information about your use of our site. You can opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout.
6. Your Rights and Choices
Depending on the state where you live, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information (subject to legal record-keeping requirements, particularly for firearm transactions, which we are required to retain by federal and state law)
- Opt out of marketing communications by using the unsubscribe link in any marketing email or by contacting us directly
- Opt out of the sale or sharing of personal information. We do not sell personal information.
To exercise these rights, contact us using the information in Section 11. We will respond within the time required by applicable law.
7. Data Retention
We retain personal information for as long as needed to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. Records related to firearm transactions, background checks, and training certifications are retained as required by federal and state law.
8. Security
We use reasonable administrative, technical, and physical safeguards designed to protect your information from unauthorized access, disclosure, alteration, or destruction. No method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.
9. Children’s Privacy
Our website and services are not directed to children under 16, and we do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us and we will delete it.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will post the updated policy on this page and revise the “Last Updated” date above. Material changes will be communicated on our website or by email where appropriate.
11. Contact Us
If you have questions or requests about this Privacy Policy or our privacy practices, contact us at:
Liberty Shooting Range LLC d/b/a Target Shooting Solutions 1056 Gap Newport Pike Avondale, PA 19311 Phone: (844) 885-9300 Email: info@tssretail.com